Rain Cafe

Established in 2016, located in Tehran, with a purpose of making a cozy place for students with a great atmosphere for them to study and do their work. As Rain cafe was new and had to compete with the ones that were more experienced, they needed a logo to make themselves unique from the others and attract young people. So, I decided
to make a minimal logo that could be used in every size and make it a bit funny by using a cup of coffee as a cloud. So that they were going to have a minimal logo which that could be imprinted everywhere such as on their cups, staff uniforms and even as an icon for their website and application.

I always prefer to start the design process by sketching and brainstorming. It doesn’t matter how close I become to the final result, it helps me to have a good verity of ideas.

Because of the simplicity of the logo, I could make stickers in different colors that can be used on cups or on the menu to help people understand about the tastes of coffees or foods.

The color of the logo could be different by the types of drinks to reflect the sense and taste of them.

Designing rain cafe’s logo was one the first experiences in logo design for me and it makes me more eager to be better and better every time.

Rain Cafe

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